Sitex 2013 - Telco, Tablets, & Mobile Accessories Buying Guide


Smartphone Deals at the Show

Here are some highlighted smartphone deals at Sitex this year.


Fancy an Android smartphone with rear power and volume control buttons? The LG G2 breaks tradition by placing the power and volume control buttons on its back.

It also sports an ultra thin bezel around its gorgeous 5.2-inch display and has a 13-megapixel rear camera which takes good images.

Sitex 2013 Offer

  • Sitex Price: $148 with two-year contract on M1 LiteSurf+
  • Promotion: Free LG G2 launchpack worth $58 and Targus 15.6-inch Incognito Backpack worth $89. Get a G2 Quick Window case at $38 (U.P $68)
  • Brochure
  • More Information: HWZ Review

ASUS PadFone Infinity (Late 2013)

The ASUS PadFone Infinity (Late 2013) comes with a newer Snapdragon 800 quad-core 2.2GHz processor and a micro-SD card slot that supports up to 64GB.

Sitex 2013 Offer

  • Sitex Price: $199 with two-year contract on StarHub SmartSurf Value 
  • Promotion: Free launch pack worth $108 and Station folder worth $68. Top up $328 to get the PadFone Station.
  • Brochure
  • More Information: HWZ Review


M1 - Hall 5, Booth 5D10, 5D20


StarHub - Hall 6, Booth 6A20

AC Ryan M5.4 

The AC Ryan M5.4 runs on a quad-core 1.5GHz processor, 1GB RAM and Android 4.2 Jelly Bean. It has a 5-inch Full-HD IPS display, 13-megapixel rear camera, 16GB internal storage, micro-SD card slot and a 2,000mAh battery.

Sitex 2013 Offer

  • Sitex Price: $359 (usual price: $459)
  • Promotion: Free flip case. $20 off for Citibank Cardmembers
  • Brochure


AC Ryan - Hall 5, Booth 5D60

Nokia Lumia 1020

If you are looking for the best camera phone in the market, look no further than the Nokia Lumia 1020. It is equipped with a 41-megapixel PureView rear camera that can rival point-and-shoot cameras. Topping off the incredible camera performance are a gorgeous 4.5-inch AMOLED display and solid build quality.

Sitex 2013 Offer

  • Sitex Price: $268 with two-year contract on SingTel Value Plan
  • Promotion: Free Nokia Wireless Charging Plate worth $88, Nokia Wireless Charging Cover worth $39, $25 App Voucher, Flip Case, Mini Tripod and Camera Grip.
  • Brochure
  • More Information: HWZ Review


 SingTel - Hall 5, Booth 5B01

Sony Xperia Z1

The Sony Xperia Z1 comes with a 5-inch Full-HD display, a 20.7-megapixel rear camera with G-Lens, 27mm wide angle and F2.0 aperture. It runs on Android 4.2.2 Jelly Bean and has 16GB internal storage.

SITEX 2013 Offer

  • Sitex Price: $228 with 2-year contract on SingTel Value Plan
  • Promotion: Free official Xperia Z1 Guidebook worth $40, personalized digital printing voucher worth $65, EZ-Link deposit and preload (worth $10) for NFC SIM Card
  • Brochure
  • More Information: HWZ Review


SingTel - Hall 5, Booth 5B01

HTC Desire 601

Looking for an affordable 4G LTE Android smartphone? The HTC Desire 601 fits the criteria as it has a decent 4.5-inch display, a competent Qualcomm Snapdragon 400 dual-core 1.4GHz processor and a 5-megapixel rear autofocus camera at just under $500 without contract. Sign it up with a two-year contract and you get yourself a good deal!

Sitex 2013 Offer

  • Sitex Price: $0 with 2-year contract on StarHub SmartSurf Lite
  • Promotion: NIL
  • Brochure
  • More Information: HWZ Review


 StarHub - Hall 6, Booth 6A20


Sitex 2013 Smartphones Portal

Smartphone Buying Guide

A smartphone has become an integral part of our daily lifestyle. With so many options from the different mobile platforms, it must be very confusing for consumers to decide on their next phone purchase. The attractive deals at tech shows often complicate things further, with reduced prices and more freebies.


The mobile industry is dominated by the likes of Apple iOS and phones powered by Google Android. There are also other players such as Windows Phone 8 and BlackBerry 10. So which mobile platform suits you better?

Apple iOS is well-known for its simplicity and user-friendly interface. The consistency in user experience across the board helps you adapt to it pretty quickly.

Backed by a vast and superior collection of apps, you will be spoilt for choices when it comes to choosing apps from photography, games, social networking, instant messaging, productivity and entertainment. Its great cross device synergy, anchored by iTunes and iCloud, provides a unified experience that is unrivalled.

If you want a simple, easy-to-use and stable phone to use, you can't go wrong with an iOS device.

More Information: WWDC 2013: iOS 7 Highlights, 11 Details You Might Have Missed about iOS 7, 7 Tips for using the new iOS, 7 Battery Saving Tips on iOS 7

BlackBerry recently unveiled its next generation operating system, BlackBerry 10 (BB 10), which will serve as a single platform for phones and tablets.

BB 10 provides a whole new user experience where you use swipe gestures to navigate the interface instead of relying on a home, menu or back navigation button.

One of its key features is the BlackBerry Hub, a notification center where your social and email accounts integrate. It is deliberately designed to be accessed from any app or lock screen, hence making it very convenient for you to check new notifications without quitting the app or task that you are doing.

BlackBerry has one of the best, if not the best virtual keyboards in the market. The BB 10 keyboard is able to adapt to your typing style, learns from your message history and tries to predict the next word you are typing. Used over a substantial period of time, the BB 10 keyboard is able to deliver a faster and more accurate typing experience.

If you are a loyal fan of BlackBerry's QWERTY keyboard, you will be glad to know that the company refined the design on the Q10. Whether you like a virtual or physical keyboard, BlackBerry has just the right device to meet your needs.

More Information: BlackBerry Z10 Review, BlackBerry Q10 Review, BlackBerry Live 2013, BlackBerry Z30 Review

As an open-source OS, it is no wonder that Google Android has grown to become the world's most popular mobile platform. 

As Google Android offers the freedom of choice and customization, vendors are able to manufacture a range of mobile devices with different screen sizes, form factors, price points, and user interfaces to suit the needs of different consumers. Its tight integration with Google's services such as Gmail, Maps and Drive is an asset that other mobile platforms lack.

If you like the flexibility of customizing your home screens and taking more control over how your phone works, Google Android is clearly for you. 

More Information: The Best Features of Android 4.4 KitKat

Windows Phone 8 (WP8) does not offer a drastically different user experience from its predecessor, Windows Phone 7.

Its core still revolves around Live Tiles, which act as tiny windows that are constantly updated with the latest information. As such, you do not need to switch or jump between different apps to get the information you want. Windows Phone gives you all the necessary information with a single glance on the Start Screen.

What's different in WP8 is the new Smart Screen, where you can resize the tiles according to your preferences. This allows you to enlarge certain functions of higher importance such as Calendar to be more visible on the home screen.

Other updates include the option to enable app notifications on the lock screen, backup and restore data via Microsoft's SkyDrive, private group conversations in Rooms, NFC payment service in Wallet, and a selection of photo apps known as Lenses.

If you want a break from the typical app and widget-filled home screens, WP8 can offer you a different and refreshing experience.

More information: HWZ Tech Guide to Windows Phone 8



Getting a Phone with Contract or Without Contract? If you are renewing your contract to purchase a phone, a gentle reminder that all three telcos have rolled out new tiered smartphones in September 2012. In a nutshell, you will no longer enjoy data bundles of at least 12GB or unlimited data usage once you switch over to the new smartphone plans. Check out our illustrated overview of tiered smartphone plans for a clearer picture.

3G or 4G? So far, M1 and SingTel are the two telcos in Singapore to launch a nationwide 4G LTE network. As for StarHub, its 4G network covers 60% of the island with a focus on outdoor coverage. Island-wide street-level coverage is expected by end of the year and pervasive in-building coverage is slated thereafter in the future. We did a mid-year review of the telcos' 4G LTE network in April. You may want to check the two articles (1) (2) out to have an idea of where the different telcos stand with regrards to 4G LTE coverage across the island. 

More and more 4G-enabled mobile devices are entering the market and the telcos are actively promoting the adoption of 4G. If you want to enjoy faster mobile data connectivity, it is advisable to get a 4G phone but you have to take note that 4G phones generally have lower battery life. In addition, you are likely to switch to the new tiered plans and be limited by the lower data bundles. If you want to find out more about 4G LTE, do check out our 4G LTE Tech Guide. Do not know which devices are 4G-enabled? Fret not as we have compiled a list of devices with 4G LTE support.

Check out the latest mobile phones at our HardwareZone Mobile Phones Product Guide.

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