Sony resumes sales of the Xperia 1 VII in Singapore following probe
The root of the issue was identified, and actions are underway to prevent it from happening again.
More than a month after suspending sales of the Xperia 1 VII in Singapore and several other countries, Sony has resumed sales of the smartphone following an investigation and roll-out of an improved manufacturing process.
Pre-order of Xperia 1 VII in Singapore
The Sony Singapore website indicates the smartphone is now available for pre-order at the slightly discounted price of S$1,909 (usual price: S$1,989). Shipment is stated to begin from early September.
Sales have reportedly resumed in the UK, Japan, Hong Kong, and Taiwan.
You can pre-order the Sony Xperia 1 VII from the official website. Photo: Sony Singapore
Investigation Conclusion and Corrective Actions
According to Sony, its investigation concluded that “the manufacturing process may cause a failure of the circuit board in a small number of Xperia 1 VII smartphones, which could potentially result in power issues.”
The company also shared that it has taken the following measures to safely resume sales:
- Immediately changing the manufacturing process
- Successfully identifying all affected phones and providing updates to affected customers
- Proactively contacting customers who bought their phone directly from Sony
Sony is strengthening quality control for Xperia phones with a new management system designed to ensure stringent checks throughout the manufacturing process. This system has been deployed to the Xperia 1 VII replacement units and new units currently on sale, with plans to expand it to all future Xperia devices.