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WhatsApp sees big drop in number of highly forwarded messages with new limit

By Cookie Monster - on 28 Apr 2020, 12:00am

WhatsApp sees big drop in number of highly forwarded messages with new limit

WhatsApp's latest effort to combat fake news on Covid-19 seems to have paid off. 

According to TechCrunch, WhatsApp claims the number of "highly forwarded" messages on its platform declined by 70% globally in the weeks after introducing a new limit on message forwarding.

“We recently introduced a limit to sharing ‘highly forwarded messages’ to just one chat. Since putting into place this new limit, globally there has been a 70% reduction in the number of highly forwarded messages sent on WhatsApp,” a WhatsApp spokesperson told TechCrunch in a statement.

Earlier this month, WhatsApp introduced a new limit which only allows "highly forwarded messages" to be sent to one chat at a time. The measure was implemented after it saw a huge increase in the amount of forwarding since the outbreak of the Covid-19 virus. Some users also told WhatsApp that these forwarded messages can be overwhelming and may contribute to the spread of fake news. 

Source: TechCrunch