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Microsoft exec claims the iPad Pro is a Surface copycat

By Cookie Monster - on 18 Jun 2017, 1:00am

Microsoft exec claims the iPad Pro is a Surface copycat

The 10.5-inch Apple iPad Pro.

Apple's iPad Pro lineup has come under fire from rival company Microsoft. 

According to Business Insider, Microsoft General Manager for Surface Ryan Gavin claimed in an interview that the iPad Pro is a "clear example" of Apple following Microsoft and not the other way around. 

“Think about it, if we had been looking at [Apple] we wouldn’t have made a product like Surface Pro or Surface Book,” Gavin said. “We have been learning and perfecting our products in the 2-in-1 category for years now, [but] when Surface initially launched everyone was skeptical, including them. And then they followed, and the iPad Pro is a clear example of that.”

Gavin added that Microsoft "don't really look at Apple" when building the Surface hardware. He also said Microsoft built the Surface Laptop because customers wanted it although the Surface Pro is positioned as a laptop replacement. 

“If you can’t take advantage of the versatility of Surface Pro or don’t need the power of [Surface] Book, then Laptop is the product for you,” he said.

If we look back at the beginning of the iPad and the Surface, Gavin appears to miss one crucial point. Apple revolutionized the tablet market with the iPad in 2010 which led to Microsoft launching the Surface in late 2012. The first iPad Pro was introduced in November 2015. So who's copying who? 

Source: Business Insider via MacRumors