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Magnum partners with Money Heist's final season for exclusive bundles and merch

By Tim Augustin - on 2 Nov 2021, 1:02pm

Magnum partners with Money Heist's final season for exclusive bundles and merch

Image: Magnum

A sweet goodbye.

The popular ice cream brand Magnum has just announced a partnership with one of Netflix’s famed series: Money Heist. Also known as La Casa De Papel, the series is coming to an end on 3 December, 2021 when its final run of episodes hits Netflix. 

It’s safe to say that Money Heist became a global phenomenon after its debut in 2017, garnering a huge fan following and turning into the most in-demand series across all platforms according to Parrot Analytics. What better way for fans to come to terms with its ending, than with extra helpings of ice cream by their side? 

Magnum is introducing a few Money Heist-themed deals and merchandise bundles for the occasion, so let’s run through them. First, you’ll find five curated ice cream bundles with Money Heist merchandise exclusively on GrabMart. These bundles range in price from S$18.90 to S$32.50, and will be available from 8 November, 2021 to 12 December, 2021 while stocks last. Grab them while you can - if you’ll excuse the pun. 

Influencers like Soh Pei Shi and Xiao Ming will also be running giveaways in November, including curated sets of show memorabilia with replica gold bars, iconic red jumpsuits, Dali masks, tote bags and of course, Magnum ice creams. 

Image: Magnum

A new AR filter will also be available on Instagram, letting fans virtually wear the jumpsuit and mask to check out a sweet goodbye message from La Banda. From 22 November to 13 December, 60 lucky fans who share their videos tagging #TheSweetGoodbyeSG, #MagnumSG and @NetflixSG will also stand a chance to win exclusive prizes. 

Check out Magnum’s Facebook page for more details. 

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