Be@rbrick toys are coming to Apple TV+ in new animated series

The world-renowned collectible bear-shaped toys are coming to Apple TV+ in the form of a new animated series from DreamWorks Animation and Dentsu Inc. Be@rbrick is a 13-episode animated series that will join Apple's offerings of stories for kids and families.

Be@rbrick is a music-driven comedy about young singer-songwriter Jasmine and her bandmates as they pursue their dreams and inspire others to do the same. But it won’t be easy to do when they are living in a world where everyone’s role is chosen for them and where the painted-on look you receive when you graduate from high school determines who you’ll be for the rest of your life. Jasmine realizes that in order for her world to change, she and her friends may have to make it happen themselves.

Told through CG animation,  the new series will be showrun and executive produced by Meghan McCarthy (“My Little Pony: Friendship Is Magic,” “Centaurworld”). 

Be@rbrick is only the latest collaboration between Apple TV+ and DreamWorks Animation, following after Pinecone & Pony and Doug Unplugs.

The expanding slate of original series and film for kids and families on Apple TV+ includes this year’s Academy Award and BAFTA award-winning animated short film The Boy, the Mole, the Fox and the Horse, star-studded animated adventure film Luck, and BAFTA award-winning and Academy Award-nominated animated film Wolfwalkers.

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