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ASUS takes another crack at business laptops with the ASUSPRO P5440
By Koh Wanzi - on 28 Aug 2018, 3:14pm

ASUS takes another crack at business laptops with the ASUSPRO P5440

Image Source: ASUS

ASUS has announced the ASUSPRO P5440, a 14-inch business laptop that is a more affordable alternative to the B9440 it released last year.

The P5440 is equipped with a range of high-speed I/O ports and speedy storage options to cater to professionals who prize productivity above all else. For starters, you’ll find two USB 3.1 (Gen 1) Type-A, one USB 3.1 (Gen 2) Type-C, a full-sized HDMI output, and an SD card reader on board. I particularly appreciate the card reader, as so many laptops omit it these days.

The USB-C port supports DisplayPort and Power Delivery as well, so you can output to a second display.

It also comes with an optional NVIDIA GeForce MX130 graphics card for those who want additional graphics processing heft.

Here’s an overview of its specifications:

  • 14-inch 1,920 x 1,080-pixel display
  • Intel Core i7-8550U (1.8GHz, 8MB L3 cache)
  • 8GB dual-channel DDR4-2400 RAM
  • 512GB PCIe SSD
  • 50Wh battery
  • 326 x 229.3 x 10.14-18.7mm
  • 1.22kg

The P5440 comes in three different SKUs and is available to buy now at ASUS Brand Shop and Hachi.tech. The above configuration will cost you S$1,968 but adding on an NVIDIA GeForce MX130 will bring the price to S$2,298. Alternatively, the model with an Intel Core i5-8250U (1.6GHz, 6MB L3 cache) and a smaller 256GB SSD will cost just S$1,768.

Image Source: ASUS

ASUS is also claiming a 10-hour battery life on the laptop, which should be good for a full day’s work if the numbers hold up.

Furthermore, the laptop is constructed from lightweight magnesium alloy and weighs just 1.22kg, good news for those who are always on the move. The slim bezel design also minimizes the overall space footprint and enables a more compact machine that is closer in size to a 13-inch laptop.

Finally, ASUS says the laptop has been built to withstand the rigors of daily use. The spill-resistant keyboard should be able to survive small accidents, and the laptop has also passed MIL-STD-810G testing for reliability and durability.


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