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Apple said to have cut production of iPhone 12 mini

By Cookie Monster - on 11 Mar 2021, 12:00am

Apple said to have cut production of iPhone 12 mini

The Apple iPhone 12 mini.

Apple is reportedly lowering the production of the iPhone 12 mini according to Nikkei Asia. 

Multiple sources told Nikkei that Apple has cut orders for all iPhone 12 models by around 20% with the bulk of the reduction going to the iPhone 12 mini. The sources added that several suppliers were told to stop building components for the iPhone 12 mini in the meantime.

Changes to the production of the iPhone 12, iPhone 12 Pro and iPhone 12 Pro Max are said to be mild as demand remains healthy. An analyst shared with Nikkei that the shorter battery life of the iPhone 12 mini and consumers' preference for a bigger screen are two main reasons for the lower demand. 

Consumer Intelligence Research Numbers reported in January that the iPhone 12 mini made up only 6% of iPhones between October and November. Nonetheless, Apple is expected to release an iPhone 13 mini later this year.

Nikkei also said that the mass production of two new MacBooks has been rescheduled to the second half of the year instead of the initial schedule in May or June. The two new MacBooks will be powered by Apple Silicon processors and are likely to launch in fall. 

Source: Nikkei via MacRumours

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