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Active Ager Asia wants to pay you to walk

By Marcus Wong - on 8 Jun 2016, 3:07pm

Active Ager Asia wants to pay you to walk


Active Ager Asia is a new online wellness portal that pays members to walk, with challenges organized to reward you for walking more, and for walking more often. Time periods range from a day to a month, and rewards can be anything from cash to supermarket vouchers to staycations.

“Many people are apathetic towards keeping healthy habits, especially when they are feeling well. We are approaching health maintenance by working with the most common unit of activity, walking,” Aaron Kong, Managing Director, Active Ager Asia said. “This is the first wellness programme in Singapore that pays members to walk. We want to be the external motivational trigger, the carrot, that gets members walking and started on a healthy lifestyle.” 

Active Ager Asia’s system integrates with wearables from Fitbit and Jawbone, and works well with the Google Fit and Moves mobile applications, but are constantly on the lookout to support additional devices, so you can always drop them an email to check on their ability to support your device. That’s important because manually entered data is not accepted for the various Challenges that will be run. 

Everything is based off the information gathered by your wearable.

Registration to the website is free, but you’ll need to upgrade to an annual subscription to take part in the challenges. A basic membership costs S$36 per annum, but you can also get a family membership for S$90 per year for three people so the entire family can get healthy together. 

Once registered, you’ll get a virtual membership card on your profile page that you can flash to participating merchants for discounts, promotional codes or other privileges. Some of merchants who have already signed on are Caveman, Glacier Yoghurt, Good BeerCompany, Grain, and KFit, with more to come.

Besides challenges, the portal also intends to organize events that cover healthcare, nutrition, fitness and medical issues. For example, the joint collaboration with Mount Elizabeth Hospitals for the seminar, Knowing is Half The Battle that’s happening on the 18th of June.

Challenges in June and July for Active Ager Asia members
Date Challenge Reward

Every week beginning
Monday and ending

  • 13 June – 17 June
  •  20 June – 24 June
  •  27 June – 1 July
3,000 steps x 5 days
Recurring Challenge:
  • Walk 3,000 steps
  • consecutively over 5
  • days
Varies between S$6 - $10 for each Challenge
17 – 19 June 15,000 steps Challenge:
  • Walk 15,000 steps between 17 and 19 June
$5 NTUC FairPrice
23 – 26 June
Lucky draw (2 winners)
4 x 4 Challenge:
  • Walk 5,000 steps daily including the weekend
$50 Toys R Us voucher
Every week beginning
Monday and ending
  •  4 – 8 July
  • 11 – 15 July
  • 18 – 22 July
  • 25 - 29 July
3,000 steps x 5 days Recurring Challenge:
  • Walk 3,000 steps consecutively over 5 days
Varies between S$6 -$10 for each Challenge

11 - 17 July

Lucky draw (2 winners)

7 x 7 Challenge:
  •  Walk 7,000 steps consecutively over 7 days
$50 vitamin and supplements hamper
25 July Walk off the Monday Blues Challenge:
  • Walk 4,000 steps today
$5 Watson’s Voucher

With a healthy line-up of challenges already in place, and a growing list of participating merchants contributing rewards and privileges to members, it seems like Active Ager Asia is off to a good start. After all, who wouldn't want to be rewarded for getting fit? Find out more from the website here.