Corsair buys Origin PC to bolster its gaming desktop efforts
Corsair is looking to get serious about gaming PCs.
Image Source: Corsair
Corsair has snapped up Origin PC, the boutique gaming system manufacturer that just unveiled the Big O, a wild concept featuring an Xbox One X, PS4 Pro, Nintendo Switch, and PC crammed into a single case. The company is better known for its gaming peripherals and PC components, but it also makes desktop systems like the Corsair One series.
Origin specializes in building custom desktops and laptops, and it typically offers a much wider range of customization than Corsair does. Having said that, Corsair hopes that Origin's expertise in this area will help it expand its "scale and presence in the fast-growing, high-end gaming systems market". There's a lot of excitement in the PC gaming space right now. With AMD firmly back in the game with its Ryzen 3000 processors, there has hardly been a better time to be a PC enthusiast.
However, Origin will still get to keep its own branding, and the Corsair and Origin names will remain separate. Corsair will also continue to offer its own systems, including the Vengeance PC, Corsair One, and Corsair One Pro systems, but there will reportedly be more integration between the two sides.
For example, Origin PC will eventually start using Corsair's Hydro X series of custom liquid cooling systems in its machines. In addition, it will work toward integrating Corsair's iCue software for lighting customization and performance monitoring into its systems. What's more, the Origin team will be running the Corsair One and Vengeance lines from their existing offices, so they'll soon offer the Corsair One on their own website as well.
The acquisition also gives Corsair a way into the notebook market, an area it hasn't really explored yet.
Unfortunately, Origin PC still sells mainly in the US and Canada, and the company says it doesn't have any plans to expand internationally yet despite the Corsair acquisition.
Source: Origin PC
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