Xiaomi sets new Guinness World Record for selling 2.11 million phones
Xiaomi has just announced that it has set a new Guinness World Record for most mobile phones sold on a mobile platform in 24 hours.
Xiaomi Redmi Note 4G.
Chinese smartphone maker Xiaomi recently celebrated its fifth anniversary by holding a flash sale on its online store Mi.com. The sale did so well that it set a new Guinness World Record for most smartphone sold on an online platform.
According to Xiaomi, they sold a whopping 2.11 million smartphones in the flash sale. Revenue from the sales was said to be in excess of 2 billion Chinese yuan (US$322 million).
Additionally, Xiaomi shipped 500,000 of these 2.11 million orders within 12 hours. It also said that its 1800 or so customer service officers answered more than a million phone calls during the event.
The company also sold 770,000 smart appliances, 247,000 Mi Power Strips, 208,000 Mi Bands, 79,000 Mi Wi-Fi routers, and 38,600 Mi TVs.
According to IDC and Trendforce, Xiaomi is now the world's fifth largest smartphone maker behind Samsung, Apple, Lenovo and Huawei.
Source: Digital Trends
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