Samsung unveils Hershey-branded accessories for its newest devices

Samsung expands its Samsung Friends accessory brand with a new line of accessories designed in collaboration with The Hershey Company – yes, that famous chocolate company.

The collaboration introduces 12 unique accessories, which are inspired by Hershey's iconic confectionery packaging, for the Samsung Galaxy Z Fold6, Galaxy Z Flip6, Galaxy Watch7 and Galaxy Buds3 series. These accessories include phone cases, watch bands, and more.

The Samsung Friends & Hershey's collection was launched in South Korea on 29 July. It will be available in other countries including Japan, Indonesia, and the US later this year. 

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There is a special pop-up at Samsung's flagship store in Gangnam from 29 July to 11 August where customers can experience these accessories, customise them with 100% recycled material transformed from Hershey's plastic packaging waste, and taste limited-edition Hershey's-themed beverages.

Samsung Friends is a lifestyle accessory brand that conveys eco-friendly messages through the use of new materials and collaboration with third-party accessory makers.

It currently boasts more than 17 partnerships with iconic brands such as Sticky Monster Lab, Smiley, Keith Haring, Disney, Minions and Pokémon.

Availability and pricing

There's no word if these accessories will be coming to Singapore. We will update this article with more information if they are.

Source: Samsung

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