Olympus Debuts Three Cameras for the PEN Series
Olympus introduces three models from the PEN series of new generation system cameras - the OLYMPUS PEN E-PM1, OLYMPUS PEN E-P3 and OLYMPUS PEN E-PL3, all conforming to the Micro Four Thirds System standard.
Olympus is pleased to announce the introduction of three models from the PEN series of new generation system cameras - the OLYMPUS PEN E-PM1, OLYMPUS PEN E-P3 and OLYMPUS PEN E-PL3, all conforming to the Micro Four Thirds System standard.
OLYMPUS PEN E-PM1: First model of the New Line of "PEN mini" Series based on the concepts of ultracompactness, simplicity and stylishness
Simple PEN mini – Art-class SLR quality condensed in world’s smallest/lightest body
Featuring the ultra compact and lightweight body, this model is targeted at the fashion sensitive younger generation.
Main Features
1. The same Art-class SLR quality as the flagship E-P3 condensed in the small/light body weighing only 215 grams. Six body colour variations
2. Popular Live Guide user interface for easy, intuitive adjustment of brightness, colour balance, background defocusing and other photographic parameters
3. Six popular Art Filters that make it easy for anyone to express their photographic creativity
Other Features
- New control system for easier operation
- Ultrafast autofocus using new FAST AF system inherited from the E-P3
- 35-area multiple AF with group area selection
- High-performance 5 fps sequential shooting
- High image quality inherited from the E-P3
- New 12.3-megapixel High-Speed Live MOS Sensor with full HD movie compatibility
- New TruePic VI image processing engine
- Advanced movie recording
- Incorporates full HD movie shooting (AVCHD) - Built-in stereo microphones
- Built-in sensor-shift type image stabilization plus electronic movie image stabilisation using the multimotion-compatible movie IS system
- High capability removable flash
- Tone control for individual variations of the tones of bright and dark sections
- One-push digital teleconverter function
- Menu Guide to clarify menu items
- New scene mode: 3D Photo Shooting
- Proven, reliable dust reduction system
OLYMPUS PEN E-P3: World’s fastest AF
Main Features
1. World’s fastest AF (autofocusing) achieved through the FAST (Frequency Acceleration Sensor) AF system and a lens incorporating the MSC (Movie & Still Compatible) mechanism
2. Higher-than-ever image quality and high ISO12800 sensitivity, thanks to the new 12.3-megapixel High Speed Live MOS Sensor with full HD movie compatibility and new TruePic VI image processing engine
3. Advanced graphical user interface featuring a 3.0-inch OLED display with touchscreen panel. High-quality design with full-metal body and sophisticated detachable camera grip
The OLYMPUS PEN E-P3 is an interchangeable lens type digital camera that conforms to the Micro Four Thirds System standard. Designed as the new flagship of the PEN series of new generation system cameras, the E-P3 is aimed at camera buffs looking for a camera that combines traditional style and functionality with advanced digital capabilities and top-notch performance.
Like previous models in the PEN series, the E-P3’s remarkably compact design has been made possible by the elimination of the quick-return mirror, while maintaining key SLR advantages such as high performance and high image quality.
In fact, the E-P3 easily outperforms any other camera on the market with its powerful new FAST AF system. When combined with a lens incorporating the new MSC (Movie & Still Compatible) mechanism, which increases the speed and decreases the noise of autofocusing, the combination of AF’s double-speed sensor drive and the double-speed detection processing allows the E-P3 to achieve the world’s highest AF speed. At the same time, better-than-ever image quality is made possible by the new 12.3-megapixel High Speed Live MOS Sensor with 1080i full HD movie compatibility and the new TruePic VI image processing engine. High-sensitivity shooting at ISO12800 is also possible.
Simplicity and ease of use have always been the hallmark of the PEN series, and the E-P3 is no exception. In addition to its convenient Main and Sub dials, the new E-P3 is equipped with a 3.0-inch, 610,000-dot OLED display whose excellent colour reproduction and touchscreen panel provide the superior display capability and intuitive operability needed for creative image composition. The user interface’s high-definition text and graphics support attractive graphical menus that are easy to see, easy to understand, and easy to use.
Recreating the timeless style of the classic Olympus PEN series, the E-P3’s advanced performance is housed in an elegant, retro design with a durable metallic finish that exudes quality, reliability, and performance. A work of art in itself, the E-P3 features a new detachable grip, giving the user the opportunity to choose a grip most suitable to his or her shooting style; for example, an optional large grip can be used in place of the provided standard grip or the grip can simply be detached for a simpler look. Available in a choice of three colours — Silver, Black and White — the OLYMPUS PEN E-P3 brings a new level of performance to the world’s most stylish line of cameras.
Another example of Olympus's commitment to relentlessly enhancing and advancing its line of new generation system cameras, this new camera is certain to expand today's fast growing market for lens interchangeable type digital cameras.
Other Features
- Advanced Art Filters
- Advanced Live Guide
- Advanced movie recording
- Built-in GN10 (ISO200) flash with wireless controllability
- Built-in sensor-shift type image stabilization plus electronic movie image stabilization using the multimotion-compatible movie IS system
- Tone control for individual variations of the tones of bright and dark sections
- One-push digital teleconverter function
- Two Fn buttons (Fn1/Fn2)
- Menu Guide to clarify menu items
- New scene mode: 3D Photo Shooting
- Proven, reliable dust reduction system
- Level Gauge display on Live View monitor
OLYMPUS PEN E-PL3: New PEN Lite packs PEN’s spirit of innovation, high functionality and high performance into a small body
It is designed as the centrepiece of Olympus’s popular PEN series of versatile, high-performance interchangeable-lens digital cameras.
Main Features
- First PEN series camera with a swivel type 3.0-inch display. Tilts 80° up and 45° down for improved functionality and compatibility with size reduction
- The same high image quality as the flagship E-P3, all in a solid little package weighing just 262 grams
- Six popular Art Filters with more advanced artistic expression capabilities using Variations and Art Effect
Launched in March 2010 with the introduction of the OLYMPUS PEN Lite E-PL1, Olympus’s “PEN Lite” models were originally designed to expand the digital SLR market by focusing on entry-level users. Now, however, that role has been taken over by the new line of “PEN mini” models, allowing Olympus to reboot the “PEN Lite” product concept, emphasising the spirit of innovation and concentrating on putting big-size functionality and performance into a small-size body.
The first of the reborn “PEN Lite” models, the OLYMPUS PEN E-PL3 is an interchangeable lens type digital camera that conforms to the Micro Four Thirds System standard. Combining the attributes of high performance and compact ease of use, the PEN Lite is designed to serve as the centrepiece of the PEN series of new generation system cameras. Its target is the young families who have special tastes for what they possess.
With previous PEN series models, the body size was reduced by eliminating the quick-return mirror while maintaining key SLR advantages such as high performance and high image quality. Olympus has made the E-PL3 even smaller by redesigning all of the internal structures.
One example of the complete redesign is the swivel type 3.0-inch HyperCrystal LCD — the first used in the PEN series. Incorporation of an up-down tilting mechanism gives the E-PL3 real high and low-angle shooting flexibility without compromising the compact size.
This camera also boasts sequential shooting performance of 5 fps and image quality built on the same advanced technology that powers the Olympus PEN E-P3, the just announced new flagship of the PEN series, continuing with Olympus’s policy of “providing the maximum image quality performance to all PEN models”. Better-than-ever image quality is made possible by the new 12.3-megapixel High Speed Live MOS Sensor with 1080i HD movie compatibility and the new TruePic VI image processing engine. High-sensitivity shooting at ISO12800 is also possible. And all of this incredible performance is packed into a compact, lightweight body with a stand-alone weight of 262 grams.
The Art Filters so popular on previous Olympus cameras have been refined and improved for the new generation with the addition of “variations” that can be used to slightly change the atmosphere of the filter. The Art Effect function, which can add various composition effects to Art Filters, has also been enhanced with new “Starlight” and “White Edge” effects. These composition effects allow the user to utilise individual expressions and obtain more benefits from the Art Filters. Naturally, the expressive power of the provided six Art Filters can be enjoyed with both still images and movies.
Another example of Olympus's commitment to relentlessly enhancing and advancing its line of new generation system cameras, this new camera is certain to expand today's fast growing market for lens interchangeable type digital cameras.
Other Features
- Ultrafast AF using new AF system inherited from the E-P3
- 35-area multiple AF and group area selection
- High-performance 5 fps sequential shooting
- Advanced Live Guide
- Instant recall of Live Guide with Fn button in P/A/S/M modes - Advanced movie recording
- Incorporates full HD movie shooting (AVCHD)
- Built-in stereo microphones
- Built-in sensor-shift type image stabilisation plus electronic movie image
stabilization using the multimotion-compatible movie IS system - High capability removable flash
- Tone control for individual variations of the tones of bright and dark sections
- One-push digital teleconverter function
- Menu Guide to clarify menu items
- New scene mode: 3D Photo Shooting
- Proven, reliable dust reduction syste
Body / Lens Colour Combinations Available
The following body/lens colour combinations are available.
- When the body colour is Silver, White or Red, the lens colour is Silver
- When the body colour is Black, the lens colour is Black
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