Mention "full-frame", and you instantly think great image quality. Certainly, the larger sensor makes for cameras with higher higher resolutions and resolving power. Going mirrorless also means these cameras can use an electronic shutter method to capture images silently and push the continuous rate of capture higher than cameras with a mechanical shutter.
2018 saw the market for full-frame mirrorless interchangeable lens cameras heat up, with the likes of Canon and Nikon releasing new cameras in this format to challenge the offerings from Sony. Given that both companies have previously only released smaller-sensor offerings that didn't really challenge their existing lineups of traditional DSLR cameras, 2018 has certainly been an exciting year if you're into photography.
It’s curious to think of Sony having a historical advantage over DSLR heavyweights Nikon and Canon in terms of cameras, but that’s where we find ourselves with the Alpha series. Sony has a much wider range of native full-frame lenses for the A7 series for now, and the series as a whole is just more mature too.
With the A7 III, you get dual card slots, 4K recording without pixel binning, excellent in-body IS and autofocus that’s both fast and accurate. That’s especially evident when you take face detect performance into account. Ironically, battery life is now a strong suit for the A7 III too, as Sony has managed to fit in a larger battery in a form factor that’s not much larger than the competition. All this at a lower price makes the Sony A7 III an easy winner.
|Criteria/Model||Canon EOS R||Nikon Z6||Sony A7 III|
(body with FTZ adapter)
For more details on how we selected our winners, check out the full reviews and articles listed in the References section at the end.