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Event Coverage
Creative Pure Wireless Modularity - Rewiring Wireless
By Hurrairah bin Sohail - 19 May 2011,10:01pm

Creative Pure Wireless Modularity - Rewiring Wireless

Even Purer Wireless

Singapore’s very own audio peripheral manufacturer Creative held an afternoon affair at the Intercontinental Hotel to unveil the new additions to their Pure Wireless series. That particular moniker of theirs, "Pure Wireless", has been around for a while and refers to the new Bluetooth enabled products leveraging their Apt-X CODEC to provide quality wireless playback. With the new lineup of speakers, headphones and portable music players, Creative is expanding the meaning of the term by introducing even greater functionality with their new products.

Rewiring Wireless Audio? How does Creative intend to achieve that?

Modular Speaker System

A pseudo-wireless audio solution was already offered by Creative in the form of the one-piece D5x speaker set. However with the newer models launched today, they have the ability to expand into multi-channel configuration with extra speakers in any configuration that the user desires. In Creative’s own words, the ZiiSound D5x, ZiiSound D3x and ZiiSound DSx can be thought of as "wireless speaker lego". These new speakers possess the ability to connect with one another via Bluetooth and function in tandem, or as standalone audio units. This offers consumers freedom from the fixed configurations offered by current products.

Creative's flagship product, the D5x houses 2.75-inch drivers and its own digital amplifier unit along with a touch volume control system.

The dock featured on the D5x is also capable of charging your iPhone or iPod while it is in use. Another convenient feature of the speakers is the ability to control absolute volume using your smartphone.

The D3x has the same specifications as the D5x but it differs from the latter because it does not feature a dock for your smartphone as is evident from this shot.

The DSx is the subwoofer unit for the new modular speaker systems from Creative and features a 6.5-inch driver in the classic Creative SLAM housing - pretty much the same subwoofer used in some of their other mid-range PC speaker systems.

At present Creative officially states that the highest configuration possible is a 3.1 system, utilizing three one-piece speaker units and a subwoofer. However, the audio engineer from their research and development department was able to tell us that unofficially a maximum of four subwoofer units can be paired up and used together in a so-called 3.4 configuration. Connectivity between these speakers is achieved via Creative's own Wireless Modular protocols.

The 3.1 configuration for the new modular units is displayed in this slide. Due to differences in power ratings, you need to use the same speaker model for expansion (i.e., you can't mix D5x with D3x).

Auxiliary input jacks are also present at the back of all these speakers so they can still be utilized with other audio devices like portable audio/media players. Also interesting to note is the fact that if you own a ZiiO tablet, your wireless playback will be improved by Creative's own X-Fi and CMSS audio enhancements.

The super-affordable D80 speakers allow for connectivity through Bluetooth and offer you the option to customize the color by having a replaceable grill. Some color options can be seen in this picture.

New Creative Speakers' Price and Availability
Model Price Availability
 ZiiSound D5x $399  June 2011
ZiiSound D3x $199 June 2011
ZiiSound DSx $199 June 2011
Creative D80 $49 June 2011

Invisible Hardware - Headphones

Keeping with the trend, even Creative's new headphones support wireless audio functionality. In addition, there is another 'vanishing act' performed by the designers with the introduction of the "invisible mic". These two features coupled with iPhone, BlackBerry and Android phone compatibility means that the new products can seamlessly fit into your everyday lifestyle on the move. Quite a convenience, don't you think so?

With no wires and an invisible microphone, the Creative WP450 displays the distinct qualities of the new Creative headphones lineup. It also offers extended music playback of up to 8 hours and talk time of 9 hours.

With 34mm drivers and extra padding, the WP350 is a bit chunkier than its counterparts.

Eschewing the solid headband, the WP250 has an in-ear and behind the neck design - perfect for active and extended usage.

New Creative Headphones' Price and Availability
Model Price Availability
 Creative WP450 $169 June 2011
Creative WP350 $139 June 2011
Creative WP250 $79 June 2011

Wireless Zen - More Portable Audio Players

Not to be left behind, the Zen audio players from Creative also get upgraded for wireless playback. The new Zen Style M300 boasts a touch screen and built-in FM Radio in addition to wireless transmitting and syncing with any of the other Pure Wireless speakers, thus greatly expanding its use and growing the Pure Wireless ecosystem. It comes with built-in storage but also has an microSD card slot to expand your audio accessibility and storage options.

Just 55 x 44 x 12mm in size, the tiny Zen Style M300 has a 1.45-inch TFT touch screen for easier navigation.

The portable player even has a microSD card slot, thus providing you with the option of extra storage for your massive audio catalog.

The Creative Zen Style M300 is priced at S$79 for the 4GB version, S$89 for the 8GB version and S$129 for the 16GB edition. It will be available from June 2011.

A complete roundup of all the new additions to Creative's Pure Wireless lineup.

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