• ViewPoint

Getting onboard the 3D Bandwagon - A Chat with Sony

Summary

Sony was involved in Avatar's production and despite the movie's success and the hype for 3D content, it's still a long way before 3D content becomes mainstream. To better understand Sony's view on what it would take to get broadcasters and production houses to get on-board the 3D bandwagon, we caught up with Chris Grey, Head of Broadcast & Content Creation Solutions, Sony Electronics APAC at BroadcastAsia 2010.