News tagged ‘nielson’

Thursday, 2 May 2013

Nielsen: Youtube Attracts More Young Viewers than any US Cable Network

Nielsen: Youtube Attracts More Young Viewers than any US Cable Network

A survey done by American measurement company Nielsen has revealed that Youtube reaches more users in the 18 to 34 age group, than any other US cable network company. These viewers are what Youtube calls "Generation C", and the company reckons that advertisers need to be on Youtube in order to reach them.

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