Sony Electronics will be opening its latest Sony Store at the Nex mall this Saturday, 25 January 2014.
The newest direct-to-consumers sales point to be managed exclusively by Sony (alongside its other stores located in Isetan Orchard, Bugis Junction, IMM, and Changi Airport T3) will span across a floor space of 3,240 sq feet, and will showcase the latest range of Sony products and accessories, with interactive displays and demonstrations for the general public to experience the products first-hand.
Located at #03-21, the highlight of the new boutique will be the Digital Imaging experiential corners where customers will be able to test out the macro and self-portrait functions of the cameras in specially designated areas. There will also be a photo gallery to showcase photographs taken with Sony cameras. It will also flaunt the largest display of Bravia TVs.
The new Sony Store at Nex will be opened daily from 10.30am to 10pm and will also serve as a service collection center for Sony products (excluding PlayStation & Sony Xperia products).