SingTel and EZ-Link Launch NFC Payment Services

SingTel and EZ-Link Launch NFC Payment Services

 Image source: SingTel

Singapore Telecommunications Ltd (SingTel) and EZ-Link Pte Ltd (EZ-Link) today announced the launch of a mobile payment service for smartphones using Near Field Communication (NFC) technology. EZ-Link also introduced an EZ-Link NFC mobile application and the EZ-Link NFC website today.

The payment service allows users to make cashless payments by tapping supported handsets at NFC contactless payment terminals at over 20,000 points island-wide that accept ez-link payment, such as taxis, supermarkets and fast food chains. At the point of publication, only three handsets are supported - the Samsung Galaxy S Advanced, Sony Xperia P and Sony Xperia S. More handsets will be supported in the future.

No registration is required; customers only need a supported NFC smartphone and a SingTel NFC SIM card, which they can get from all SingTel Hello Shops. There are no additional monthly subscription charges or one-time activation charges for this NFC payment service.

As a bonus, customers will enjoy a waiver of the $5 administrative fee and receive $5 complimentary stored value in the ez-link purse if they sign up by 30 September 2012. Existing customers who wish to switch to an NFC SIM card with NFC Ez-Link purse can do so by paying $19.26 for the new NFC SIM card.

Ms Gan Siok Hoon, SingTel’s Vice President of mCommerce, said: “The NFC solution that we are launching today is the first of many innovative mobile services that SingTel will unveil. We will progressively launch differentiated services that enhance our customers’ lifestyles and provide them with a unique mobile commerce experience, ranging from payments to value-added services."

“With this service, our consumers can now use their phones in the same way they have been using their ez-link cards. By successfully integrating the ez-link purse into the ubiquitous mobile device and providing value-added services such as the mobile app, we are confident that the user experience will be enriched," said Mr. Nicholas Lee, Chief Executive Officer, EZ-Link Pte Ltd. "EZ-Link is proud to partner with SingTel to bring products that help our customers reap the benefits of speed, convenience and tailor-made services.”

The EZ-Link mobile application can be downloaded from the Google Play store for use on NFC-enabled Android mobile handsets. The app allows customers to check transaction history and balances, top-up the ez-link purse with any debit or credit card, and sign-up for Activate! – a complimentary EZ-Link programme which enables ez-link purse blocking and refunds of the ez-link purse in cases of the loss of phones.

One unique feature of the EZ-Link mobile app is over-the-air top-up – a first for NFC solutions launched in Singapore. What this means for SingTel customers is that they can easily download the app and conveniently top-up on the go, with just their NFC-enabled phone and credit cards.

Customers can also do physical top-ups at People’s Association (PA) Community Clubs (CCs) EZ-Link top-up machines, DBS/POSB ATMs, or via the EZ-Online service where a convenience fee applies.

Source: SingTel

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