Following up with Research In Motion (RIM) CEO Mike Lazaridis' public apology for the recent BlackBerry outage, the company has also announced that it will be releasing a selection of apps worth a total value of more than US $100 to its customers for free.
According to RIM, this is a show of appreciation for their customers' patience during the largest BlackBerry service outage from the week before. The service interruptions and delays stretched over a period of approximately 3 days in Europe, the Middle East, India and Africa, 1.5 days in Latin America and Canada, and 1 day in the United States. The service outage was attributed to a core switch failure within RIM’s infrastructure and as of Thursday 13th October, service levels returned to normal.
“We are grateful to our loyal BlackBerry customers for their patience,” added Lazaridis. “We have apologized to our customers and we will work tirelessly to restore their confidence. We are taking immediate and aggressive steps to help prevent something like this from happening again."
Besides the apps giveaway, RIM’s enterprise customers will also be offered one month of free Technical Support. Current customers will be offered a complimentary one month extension of their existing Technical Support contract, and customers who do not currently have a Technical Support contract will be offered a one month trial of RIM’s BlackBerry Technical Support Services - Enhanced Support, free of charge. Additional details about the program and information about how to register will be available at www.blackberry.com/enterpriseoffer.
Starting from Wednesday 19th October till 31st December 2011, the following apps will be made available to customers for free from BlackBerry App World. Do note that the availability of these apps are still subjected to the type of device, operating system version, access to BlackBerry App World and local conditions and/or restrictions.