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Olympus launches Online Accessories Store in Singapore

Olympus launches Online Accessories Store in Singapore

Olympus launches Online Accessories Store in Singapore

Accessories for Olympus’ PEN-series, Mju TOUGH series cameras, and voice recorders are just some of the initial offerings available via the online store

Olympus today announced the official launch of the Olympus Online Accessories Store (www.shopatolympus.com.sg) in Singapore – its first online store to be set up in South East Asia, as part of its relentless efforts to deliver superior customer service and the best user experience to its local digital imaging customers. Singapore is the second country in Asia Pacific to launch the Online Accessories Store, after South Korea.

The online store offers Olympus customers in Singapore an enhanced shopping experience and the ability to buy the latest accessories for their PEN-series new generation system cameras, Mju TOUGH series cameras, as well as voice recorders as and when they want to.

With its clean and user-friendly layout, the online store features easy navigation and a systematic categorization of the wide range of accessories available for selection. In addition, concise product description is provided to help customers make informed decisions and purchase appropriate accessories for their cameras and voice recorders.

“Olympus launched the Online Accessories Store in Singapore so as to engage our customers more intimately. This online initiative is also aimed at expanding our services to support our customers’ insatiable demand for accessories to dress up their latest cameras, whether it is our PEN-series for the fashion-conscious customers or our Mju TOUGH series cameras for the rugged and sporty users. It will also raise Olympus’ visibility to our customers by providing them with a well-furnished 24/7 store that makes shopping online a more fruitful experience,” said Mr Jimmy Loh, General Manager of Olympus Imaging Singapore.

As part of its official launch, the online store has lined up a series of promotions including:-

  • Being an online platform, customers can expect prompt order fulfillment services, and enjoy free delivery in Singapore for purchases above S$30.
  • In celebration of the launch of the online store, customers who sign up for the Olympus newsletters via the online store will receive 10 gold coins which can be used to offset their next purchase online.

In the near term, Olympus will also be offering limited edition accessories for purchase via the online store, plus theme-based contests to reward customers with attractive prizes whenever they shop online.

Dressing up your PEN cameras has never been easier

With the growing trend for PEN-series users worldwide to accessorise their E-P1, E-P2 and E-PL1 new generation system cameras, customers can now easily log on to the online store and be spoilt by the wide array of accessories available – all imported from Japan. Whether it is mock croc skins, leather jackets, straps etc, the online store has something to please even the most fashion-conscious customer! Customers who purchase the skins for their PEN-series cameras can view a step-by-step visual instructional manual online on how easy it is to dress up their PEN-series cameras.

Wide range of accessories available for other product categories

For current Olympus Mju TOUGH camera users, they now have the option to accessorise their Mju TOUGH camera with a wide variety of attractive and sporty waterproof casings that guarantee additional protection from the elements as well as make a fashion statement as the same time.

Customers who are unable to drop by the shopping mall to purchase extra batteries or chargers for their cameras are now able to order them at a click from the comfort of their own home and have them delivered right to their doorsteps without additional delivery fees.

“Going forward, Olympus is committed to constantly improve our online services available to our customers. Following this launch, the online store will make ongoing enhancements to the site and continuously add new accessories, features, activities and promotions to provide our customers with the best overall online shopping experience possible,” noted Mr Loh.

For more information, please visit www.shopatolympus.com.sg

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