CES 2012 - LG Updates Home Entertainment Line-up
You love to watch 3D movies but you hate to appear like a dork. Fret not, for help is on the way. LG's 55-inch EM9600 OLED display might have stolen the show at CES, but the ultra-sleek screen isn't all the Koreans have to offer for their home entertainment line-up. Besides the 4mm-slim HDTV, LG also served up a new Magic Remote, some funky 3D eyewear, plus updated Smart TV functions (with Intel's WiDi technology); all to be added to their 2012's Cinema 3D TV range. Here's a quick peek of what you can expect from LG in the coming months ahead.
LG's New Magic Remote
The new Magic Remote control maximizes user convenience with a new set of additional functions like the scroll Wheel, Magic Gesture and Pointing. The Wheel located at the center of the Magic Remote enables users to swiftly scroll up and down various menus and apps, allowing users to make quicker selections. Meanwhile, the Pointing function (formerly known as Point and Click) allows users to simply point the Magic Remote toward the TV screen and drag the on-screen cursor to make selections. Through Pointing, users can also navigate through LG’s Smart TV ecosystem without having to use multiple buttons and arrow keys. Additionally, physical Magic Gestures can be inputted as commands, enabling users to control CINEMA 3D Smart TVs with simple arm or wrist movements.
“LG has been striving to constantly improve the comfort and convenience with which our customers use the CINEMA 3D Smart TVs,” said Havis Kwon, President and CEO of LG Home Entertainment Company. “The new Magic Remote is our latest example, incorporating new functions that will make it easier for users to approach and use the CINEMA 3D Smart TVs, particularly our Smart TV function which now has over 1,200 apps and a growing abundance of premium content.”
In addition to the four control functions, the Magic Remote also offers the 3D button, which undertakes 2D to 3D conversion with a single click of the button. Due to its arched ergonomic design, the new Magic Remote is easier to grip and hold onto, allowing for a more comfortable CINEMA 3D Smart TV experience.
Fashionable 3D Glasses For 2012
The new 3D glasses -- the F310, the clip-on F320 and the Alain Mikli F360 -- are lighter and more comfortable to wear while upgraded design features such as curved lenses and clean frame structure have transitioned 3D glasses from burdensome requirements to stylish fashion accessories.
“Compared to active shutter glasses, LG’s 3D glasses are far more comfortable to wear and much more affordable, making it possible for large groups and entire families to watch 3D programs and movies together,” said Havis Kwon, President and CEO of the LG Home Entertainment Company. “LG is addressing two of the biggest barriers to 3D acceptance head-on and we’re confident consumers will react favorably to our strategy in the coming year".
The new F310 CINEMA 3D glasses are characterized by a distinctive design that combines soft lines within a slim frame. Unlike many previous 3D glasses, the lenses have been curved to better accommodate the shape of the wearer’s face, as well as to improve the overall CINEMA 3D viewing experience. The F310 CINEMA 3D glasses weigh a mere 13.5 grams, making it 20 percent lighter than LG’s previous design.
Another new item for 2012 includes the clip-on F320. Clip-on 3D glasses are unique to 3D TVs based on Film Patterned Retarder (FPR) technology, which is at the heart of CINEMA 3D TV. Compared to the previous generation clip-on 3D glasses, the F320 weighs 25 percent less at 5.5 grams.
Developed in collaboration with Alain Mikli, the F360’s half-rim frame design is sportier and only weighs 16 grams. The lenses of the F360 have been curved and cover most of the wearer’s face, deepening the immersive CINEMA 3D experience. The stylish F360, as well as all 3D glasses from LG, can also worn in theaters showing 3D movies since both CINEMA 3D and theaters utilize the same FPR and RealD technologies.
New Smart TV Functions For A New Year
With the new and improved Smart TV functions imbedded in the new CINEMA 3D Smart TV line-up for 2012, LG aims to provide CINEMA 3D Smart TV owners with the most comprehensive yet easy-to-use home entertainment experience possible, as evidenced by the over 1,200 apps, growing quantity of premium content services and the new and improved Magic Remote.
On-top of improvements to existing content, the new CINEMA 3D Smart TVs offer a variety of connectivity features. The newest among them is Intel’s Wireless Display (WiDi) technology, which enables easy and quick connection between TVs and PCs without the need for cables or a wireless dongle. Through Smart Share Plus, users can access content stored on external devices such as PCs, tablets and smartphones. Smart Share Plus also offers the Screen Share function which streams TV content to external viewing devices using a Wi-Fi connection.
The new Magic Remote, CINEMA 3D glasses and improved Smart TV functions will be made available with LG’s new line-up of CINEMA 3D Smart TVs in Q2 of 2012.