Japan Overtakes U.S. in Mobile Apps Consumption

Japan Overtakes U.S. in Mobile Apps Consumption

Apple Store at Ginza.

Thanks to an explosion in growth of smartphones and tablets, Japan has now overtaken the U.S. to become the number one country in the world in mobile apps revenue.

According to a tracker, App Annie, Japanese consumers spent roughly 10% more than their American counterparts in the month of October. Just a year ago, Japanese consumers spent 40% less than U.S. consumers.

The reason for this has been the widespread adoption of smartphones and tablets in Japan, where Apple is currently the market leader. And amongst the apps, the most popular were games, where spending has quadrupled in the past year.

Japanese obsession with mobile games has also fueled growth of Android-powered devices, making Japan the first place in the world where revenue from Google Play is comparable to that of Apple's App Store. This also makes Japan the largest market for mobile games and predicted revenue for games alone is likely to be around US$4 billion in the near future, which translates to roughly a quarter of global mobile games revenue.

Source: Wall Street Journal

All News Categories

News for Past 12 Months

Subscribe to HWZ Here!

Subscribe now to receive latest tech news, articles and promotions straight to your inbox!
By signing up, you indicate that you have read and agreed to the and .

Obsessed with technology?
Subscribe to the latest tech news as well as exciting promotions from us and our partners!
By subscribing, you indicate that you have read & understood the SPH's Privacy Policy and PDPA Statement.