Fujifilm launches the FinePix F800EXR.
Housing a Fujinon 20x optical zoom lens (25-500mm on a 35mm camera equivalent), the FinePix F800EXR is a long-zoom digital camera which shoots sharp images even at a 40x zoom range. Capable of transferring high quality images directly to smartphones and tablets so users can post to Facebook and other social networking sites quickly, it offers a new Advanced Filter that lets you explore your creativity with your photography.
Equipped with a 16-megapixel BSI CMOS sensor with Fujifilm's EXR technology, its intelligent EXR AUTO function automatically selects the optimum shooting mode from 103 patterns, dependent to the demands of the scene being shot, guaranteeing beautifully captured scenes with the highest image quality possible.
Optimized for faster start-up, users simply need to download the free "Fujifilm Camera Application" to record the user's current location data by sending the tablet/smartphone's location data (latitude and longitude). With a database of approximately 1 million landmarks worldwide, users can enjoy various functions, such as Landmark Navigator which displays the distance to a nearby landmark in the direction the camera is faced towards, and Photo Navigation which displays the distance from the photographer's present location to the place where a tagged photo was taken.