EpiCentre Takes a 'Standout' Approach to IT Show 2011


EpiCentre Takes a 'Standout' Approach to IT Show 2011

Unique iPavilion Showcase a Feature at Annual Fair

EpiCentre is taking a unique approach to this year’s IT Show 2011 to be held from March 10-13.

The top Retailer has created a standout showcase – located in rooms 201 and 202 at level two of Suntec International Convention & Exhibition Centre, with the aim of giving show visitors a total digital lifestyle experience.

Covering over 6000 square feet in size, the iPavilion showroom will be the largest Mac Pavilion booth at the exhibition, offering a paraphernalia of Apple products and lifestyle gadgets, as well as software applications, games and prizes for visitors.

In addition to the full suite of Apple products, the iPavilion will showcase an audio demo room for the premium audio brand, Geneva.

Other big brand names include David Garibaldi, Baby Phat and Ed Hardy, where limited worldwide editions of the Ed Hardy black label iPhone and iPad cases retailing at S$1,500 and S$4,500 respectively, will be featured.

The iPavilion showroom will be divided into different sections, featuring the full range of Apple products, premium Apple accessories, the latest consumer gadgets from leading global brands, catering to all buyers from the fashion conscious to the technology geek.

Consumers will be spoilt for choice when looking for something to match their unique personality and style.

Car enthusiasts, for example, can pick up red-hot leather Ferrari cases, while ladies will fall in love with iPhone cases fully adorned with Swarovski crystals.

Younger visitors seeking a distinctive identity will find appropriate accessories such as cases designs from counterculture icon Emily the Strange.

Those looking for a unique audio experience are in for a treat as well. They can immerse themselves in an exclusive sonic preview at the on-site audio room showcasing the yet-to-be launched Geneva sound systems for iPod and iPhone.

Also available are the earphones from premium audio brands like Klipsch, Nixon and Beyerdynamic.

The iPavilion will also have on display popular Apple products such as the Macbooks, iPods and a comprehensive range of audio and storage brands. Other services available at the iPavilion include trade-in, memory upgrades and screen protector application.

The EpiCentre experience comes complete with a variety of entertaining activities. Visitors to the iPavilion can try their hand at playing interactive application games with the iPad and iPod Touch, for a chance to win attractive prizes! The programme line up also includes stage performances to entertain visitors while they are shopping for the latest Apple gadgets and accessories.

There will be free Apple workshops by EpiCentre’s in-house Apple-certified trainer and auctions in which participants can bid for their favourite products from as low as $10, as well as daily specials and lucky draws with over 100 prizes up for grabs!

Read on for more information on promotions and lucky draw.

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