Creative Announces Audio Gadgets


The Latest Incarnation of the ZEN X-Fi Delivers Premium Wireless Audio On-the-Go Through X-Fi Restoration, Lossless Music Support, the apt-X Codec and Bluetooth -- All at an Incredibly Affordable Price

Creative announces the launch of the Creative ZEN X-Fi3 music, photo and video player with X-Fi audio technology-enabled Bluetooth wireless audio playback and support for lossless audio and a wide range of other music formats. Just 65 x 45.5 x 12.5 mm in size, the Creative ZEN X-Fi3 is packed with features including a microSD card slot, video-out, and 2” TFT screen with touch-buttons, and it is priced from only S$149. The Creative ZEN X-Fi3 will debut at IFA 2011 in Berlin from 2 – 7 September 2011.

Key Features of the Creative ZEN X-Fi3

  • Superior Wireless Connectivity with Bluetooth 2.1 and apt-X
    The built-in apt-X codec allows users to enjoy superior wireless Bluetooth music transmission (that sounds as good as a wired connection) when Creative ZEN X-Fi3 is used with all compatible stereo Bluetooth devices such as Creative’s comprehensive line-up of Bluetooth headphones and speakers.
  • X-Fi Quality Audio
    Creative ZEN X-Fi3 lets users re-experience their music in pristine crystal clear quality and detail through the revolutionary power of X-Fi. With X-Fi Crystalizer, users will experience their digital music the way it was meant to be heard, with lost details restored. With X-Fi Expand, users will enjoy the most natural sound staging available in headphone audio today.
    • X-Fi Crystalizer
      Digital Music today pales in comparison to the real thing. That’s because important details disappear in the high and low ranges when users rip their CDs into digital music. X-Fi Crystalizer intelligently restores lost details instantly to amazing clarity
    • X-Fi Expand
      X-Fi Expand intelligently moves a conventional left/right earphone stereo source away from a user’s ears, virtually expanding it for an audio experience with a breathtakingly realistic depth of field. Users will feel as if they were listening to their music from a pair of high-end speakers
  • Support for a Wide Range of Audio Formats that Include Lossless Audio
    Creative ZEN X-Fi3 allows users to enjoy their music even in lossless audio formats (FLAC files) besides accessing all their content and music in various formats such as MP3, WMA and Audible 4. In addition, the player also supports iTunes Plus – also known as unprotected AAC (.m4a)
  • Additional Space for Music with microSD card slot
    Users can add up to 32GB of music on top of the player’s built-in memory
  • Video-out
    Users can enjoy movies or share images with family and friends on a larger screen, when they connect Creative ZEN X-Fi3 to a TV via the player’s videoout connector (A/V cable available separately)
Technical Specifications of the Creative ZEN X-Fi3
Display 2-inch TFT with 262K colors
Capacity 8GB, 16GB
Wireless Bluetooth 2.1 (supports apt-X, AVRCP & A2DP)
Audio Formats FLAC, non-protected AAC (*.M4A) from iTunes Plus, MP3, WMA (DRM9), WAV(IMA-ADPCM), Audible Format 4, Audible AAX
X-Fi Audio Enhancement Adjustable Crystalizer / Expand effects
Video Formats WMV9, MPEG4-SP, AVI (DivX4/5, XviD)
Video / Audio out PAL or NTSC / Stereo (via A/V cable sold)
Photo Formats JPEG
Others Built-in Microphone for Voice Recording
Built-in FM Radio with 32 station presets
Built-in Speakers for sharing music out loud
Battery Playtime up to 20 hours of audio (mp3,128kbps)
up to 5 hours of video (640x480, stereo(128kbps))
Dimensions & Weight 65 x 45.5 x 12.5mm (est.)
45g (est.)


Pricing and Availability

The Creative ZEN X-Fi3 portable media players will be available at the Creative online store at from end Oct 2011 onwards. They will also be available at The CREATIVE Stores outlets at International Business Park, Marina Square and authorised dealers in Singapore from end Oct 2011 onwards at the following suggested retail prices:

Creative ZEN X-Fi3 8GB: S$149.00
Creative ZEN X-Fi3 16GB: S$189.00

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