Despite its "disappointing" specs, the Apple iPhone 5 managed to garner two million pre-orders in just 24 hours. This easily overshadows the previous record of one million held by its predecessor, the iPhone 4S.
Due to overwhelming demand, Apple announced that many of the pre-orders on 14th September are scheduled to be delivered in October although the majority of pre-orders are still on track to be delivered on 21st September.
“iPhone 5 pre-orders have shattered the previous record held by iPhone 4S and the customer response to iPhone 5 has been phenomenal,” said Philip Schiller, Apple’s senior vice president of Worldwide Marketing.
The iPhone 5 also proved to be a hot seller in Singapore as the Apple Online Store ran out of stocks less than an hour after it went live. The black iPhone 5 seemed to be the more popular choice as it ran out of stocks faster.
StarHub has closed its register of interest for the phone. Customers who have successfully registered will be notified when the phone is available. SingTel extended its registration of interest till the end of today (11.59 pm) due to popular demand. M1 will close its registration of interest on Thursday, 20th September at 5 pm.
This is nothing new to Apple as its products are highly sought after by consumers. Earlier this year, pre-orders for its third generation iPad sold out due to "off the charts" demand. It was claimed that one million units were sold on the first day.