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Analyst: Demand for Apple Watch is slowing down, cuts sales forecast

By Cookie Monster - on 7 Jul 2015, 11:59am

Analyst: Demand for Apple Watch is slowing down, cuts sales forecast

 

Despite a strong sales of 2.8 million units in the U.S by mid-June, an analyst is painting a gloomy picture ahead for the Apple Watch.

According to Pacific Crest Securities analyst Brad Hargreaves, demand for the Apple Watch is slowing down after the initial media buzz. While the strong initial demand can meet his forecast for Q2 2015 of 5.5 million units, Hargreaves feels that the sales momentum could not be maintained based on lesser number of Google searches, supply checks, visits to Apple Stores and data provided by third parties.

As a result, Hargreaves is cutting his sales forecast for 2015 from 11 million to 10.5 million units. For 2016, he expects Apple to sell 21 million units instead of his initial forecast of 24 million. Apple's upcoming watchOS 2 this fall can potentially revive interest in the Apple Watch with the availability of native apps, but we'll have to see how that pans out.

Source: New York Post via PhoneArena

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