Digital Cameras Guide

Sony Australia Releases Camera Ads Mocking DSLR Snobs

15 Nov 2012  /  12:10pm  /  By Hafeez Sim

Sony Australia Releases Camera Ads Mocking DSLR Snobs

Mirrorless system cameras are targeted at consumers who need something lighter and less complicated than a DSLR camera, while still offering superior quality when compared to a point-and-shoot. Sony's NEX cameras are no different, and in a likely bid to convince such consumers further, Sony Australia has released a series of videos that mock DSLR "experts" and snobs who do not know how to fully maximize a DSLR's potential. Check out one of the videos below. The irony of course, is that Sony sells not just mirrorless and compact cameras, but a whole range of DSLR cameras themselves.

Source: DSLRGEARNOIDEA via the Verge

Tags: sony, dslr, compact cameras, mirrorless, nex, point-and-shoot, mirrorless system

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