Report: iOS Devices Lead Tablet Market, Windows Garners 7.5% Market Share

Report: iOS Devices Lead Tablet Market, Windows Garners 7.5% Market Share

According to a report from Strategy Analytics, Apple leads the tablet market with 19.5 million iPads sold last quarter. Microsoft leapt to a market share of 7.5 per cent with three million Windows-based tablets shipped worldwide, up from last quarter's paltry figure of 1.6 per cent.

Global Tablet Operating System Shipments and Market Share in Q1 2013. (Image Source: Strategy Analytics)

Strategy Analytics reported that due to Windows-based tablets' very limited distribution, a shortage of top-tier applications available at the Windows Store, and confusion in the market are all holding back shipments for Microsoft and its partners. Apple still remains the leader by a thin margin while Android-based tablets are catching up with 17.6 million such units shipped during the quarter that enabled Android to claim 43.4 per cent of the total market.

Last month, we reported that IDC projected that Android tablets may overtake iOS-based ones for the first time this year, it appears that their projections are on track. The report by Strategy Analytics didn't include details of the tablet shipment breakdown by vendor; however, IDC's report point to Samsung as the leading vendor to challenge Apple's current and precarious lead.

(Source: Strategy Analytics via Neowin)

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