Pioneer is one of the biggest names when it comes to in-car entertainment and this year’s new products are all heavily focused on improving smartphone connectivity.
Recognizing the importance of the smartphone in today’s world, Pioneer said that by improving connectivity with a smartphone, they could harness the power of the smartphone and increase the functionality of their in-car receivers. Pioneer cited the example that in the past whenever you wanted new features on your in-car entertainment system, you had to swap the entire unit. However, with increased connectivity and compatibility with smartphones, you can simply download additional apps to improve on your in-car entertainment system's functionality.
Two years ago, Pioneer introduced their AppRadio concept to the world. AppRadio is really an app that lets your smartphone and in-car entertainment system communicate. This way, inputs via the in-car entertainment unit's touch display can be sent to smartphone, and likewise, video output from your smartphone can be displayed on your in-car entertainment unit. With the introduction of AppRadio technology, Pioneer in-car receivers could connect with iPhones, harnessing the power of these devices to power apps such as navigation, web browsing, music and videos. Later, Pioneer added support for Android devices.
Now, in its third generation, the newest in-car receivers to support AppRadio will also support MirrorLink, a third party standard for establishing connectivity with smartphones. In addition, the latest generation AppRadio will offer full support for the latest iPhone 5S and 5C and is fully compatible with iOS7. For Android devices, AppRadio is compatible with devices running Android 4.0 and later.
Headlining Pioneer’s new product launch in Bangkok are four new multimedia in-car receivers, two with 7-inch VGA touchscreen displays and another two with smaller 6-inch displays. The two 7-inch display models are the AVH-X5650BT and AVH-X4650DVD, whereas the two 6-inch models are the AVH-X2650BT and AVH-X1650DVD.
These new multimedia in-car receivers will feature the latest third generation AppRadio technology, MirrorLink compatibility, customized steering control and MIXTRAX, a Pioneer technology that adds “DJ-inspired” effects such as cross-fading, high pass filter and phaser to music tracks. These new multimedia receivers will be available locally from the beginning of this month.
In addition to these multimedia receivers, Pioneer has also launched a couple of single-DIN and double-DIN CD receivers, a new middle range R--series speakers, amplifiers and subwoofers. On show was also Pioneer's NavGate HUD GPS system, which was launched in Japan last year and Europe this year. There's no word yet on when it will be introduced for Asian markets.