Microsoft has announced a major update to its cloud computing platform, Windows Azure, that will enable customers to quickly and easily move existing apps to the cloud - to preserve their existing investments on-premise, while also taking advantage of the cloud’s economics, speed and scale.
With the general availability of Windows Azure Infrastructure Services (IaaS), Microsoft is now the only cloud provider who can offer customers a comprehensive hybrid cloud solution that integrates existing IT infrastructure with all the benefits of the public cloud. In addition, Microsoft is announcing a commitment to match Amazon Web Services’ prices for commodity services like compute, storage and bandwidth.
This marks the battle for the enterprise cloud a two-horse race between Microsoft and Amazon. According to Gartner, IaaS is the fastest growing segment of the public cloud services market, with emerging markets in Asia Pacific showing the highest growth rates.
Since its release in 2010, adoption momentum for Windows Azure has seen tremendous growth globally:
· Nearly 1000 customers are signing up for Windows Azure daily
· The adoption of Windows Azure is outpacing Amazon by a factor of 2 to 1
· To date, more than 50 percent of Fortune 500 companies have purchased Windows Azure
· There are currently more than 200,000 customers using the Windows Azure platform
Enterprises in Asia Pacific such as Harvey Norman and Hyperlocalizer in Australia (which content curates for Yellow Pages in Singapore), Nexon and Webzen in Korea, and Tricubes in Malaysia have also been reaping the benefits of moving to the cloud on their own terms, with Azure.