Creative Zen V Launch

The iPod nano Killer

Creative Launches their iPod nano Killer

Creative launched their smallest portable audio player, the ZEN V series at Plaza Singapura. Sim Wong Hoo, CEO of Creative as well as Craig McHugh, President of Creative, were present to oversee the event.

Craig McHugh, President of Creative Labs Inc. addressing the crowd. Sitting in the front row was Sim Wong Hoo, CEO of Creative himself.

Unlike other portable audio players, the ZEN V is completely scratch resistant and extremely durable.

Creative's initiative at selling music online -

The ZEN V Plus which comes with built-in video and FM radio functions will cost S$329, S$269 and S$199 for the 4GB, 2GB and 1GB versions respectively.

The vanilla ZEN V is S$179 and S$229 for the 1GB and 2GB players - an extremely competitive price.

To prove how tough the new ZEN V is, Craig McHugh threw it against a wall at's request moments after this photo was taken.

The new ZEN V is not only feature filled, it is also extremely durable. To prove his point, Craig McHugh threw the ZEN V against a wall at's request in this video .