Despite the winds of change sweeping through the computing landscape as consumers place more emphasis on form and user experience, there is always a place for traditional computing devices. Forget not about the roots of PCs and their basic components that brought major advancements to the industry we know of today.
MSI is no stranger to this arena as it is an internationally known ICT company with a strong emphasis for quality engineering and innovative products who have been evolving both basic components and fully completed products to meet the modern users' needs and wants. With that in mind, MSI has also placed emphasis with user experience and customer satisfaction by seeking Windows 8 certification for the upcoming operating system. This is to ensure the very wares built from MSI components are in line with the user experience offered by the Windows 8 OS.
MSI has also brought the Windows 8 user experience to users who need a simple and easy to use portable computing device with their MSI Slider S20. Their ultrabook hybrid is able to take up the form of a tablet without compromising on user experience with both software and hardware. The same Windows 8 OS is still humming along while connectivity ports that are often absent from a similar class of tablets, are available on the Slider.
To further enhance the Windows 8 experience, MSI and Futuremark have embarked on the development of 3Dmark for Windows 8. This new software benchmarking tool will allow gamers to ascertain their interaction with Windows 8 on a quantitative level.
The company has also chosen to focus on enhancing the gaming experience for die-hard gamers. At Computex, MSI showcased its evolutionary GPU enclosure GUS that will deliver GPU compute power on demand to thin and light notebooks. For 'mainstream performace' gamers who want to overclock their discrete graphics cards for added performance, MSI showcased its Transthermal fan design that allows these overclockers to customize the capabilities of their cooling fans with a modular fan component which can be mounted in two different methods.
With our interview with the sales and product managers at the company, we understand that MSI is a corporation that listens to its customers and their differing needs. Sometimes, this calls for a measure of challenge to traditions by not going with the winds of change that may be too temporal and unpredictable. Still, MSI tries its best to balance the customers needs and the company's internal direction to bring out the company's finest products and technoogies.
With that said, do check out the articles below for a roundup of the biggest news and latest gadgets from MSI at Computex 2012.
Highlights of MSI at Computex 2012
FEATURE / 11 Jun 2012 / By Wong Chung Wee
AMD's Trinity APUs for the desktop market won't hit retail till late this year, but almost every major motherboard vendor has FM2 socket based motherboards all lined up and ready to go. Here's a quick roundup of the various Socket FM2 equipped motherboards from Computex.
NEWS / 10 Jun 2012 / By Joy Hou & Wong Chung Wee
On top of the MPower series motherboards, MSI will also be showcasing the Big Bang-XPower II, AMD FM2-series, as well as the Z77A-GD80 and Z77A-GD65.
NEWS / 10 Jun 2012 / By Wong Chung Wee
At Computex, we spotted a unique gaming notebook, the MSI GX60 that features an A10-4600M APU with an AMD Radeon 7970M GDDR5 GPU. Read on to find out more about this interesting piece of hardware!
NEWS / 08 Jun 2012 / By Wong Chung Wee
We visited the MSI booth at Computex 2012 to test its new Transthermal fan feature that made its debut on the MSI HD 7770 Power Edition graphics card.
NEWS / 07 Jun 2012 / By Wong Chung Wee
MSI thinks out-of-the-box with its third generation Graphics Upgrade Solution. It has external GPU enclosure that features a Thunderbolt interface and is able to support multi-monitor output.
NEWS / 07 Jun 2012 / By Wong Chung Wee
We had a quick hands on with the MSI Slider S20, a convertible hybrid tablet packed with its own keyboard. The MSI Slider is powered by Windows 8 and features more connectivity ports than most tablets. In fact, we are tempted to label it as an ultrabook-hybrid with a tablet mode.
FEATURE / 06 Jun 2012 / By Wong Chung Wee
We had a booth side chat with two important persons from MSI, Mr. Tim Lee, Sales Director of APAC Sales Dept. and Mr. Green Lin, Marketing Manager of Notebook Channel Marketing. We picked their minds to gain more insights about the business and product strategies of MSI.
NEWS / 05 Jun 2012 / By Hurrairah bin Sohail & Wong Chung Wee
MSI releases a slew of new graphics cards at Computex 2012 featuring their own proprietary technologies in order to eke out the highest possible performance from the products.
NEWS / 05 Jun 2012 / By James Lu & Wong Chung Wee
Futuremark, together with MSI, will be showcasing a new version of 3DMark for Windows 8, using MSI's flagship GeForce GTX 680 Lightning graphics card, later today at Computex.