Blogs tagged ‘canon’
At the Singapore launch event of the Canon EOS 5D Mark III last week, I received a booklet containing interviews with the 5D Mark III's developers and designers from Canon's IPC Development Center 2. The booklet's an interesting look into the development of Canon's brand new mid-range full-frame DSLR camera, and here are some highlights.
What should a small company do to compete with the big players? Innovate and differentiate, of course. If you're a big company trying to make inroads in a competitive market, maybe it's good to suppress the ego, and start thinking like a small company.
